With each global hit, Gente de Zona has helped introduce new audiences to reggaetón cubano, a style of the urban genre that’s unique from the more popular riddims of Puerto Rico, the Dominican Republic, Panama and now Colombia. There’s “La Gozadera,” the Anthony-assisted, upbeat love letter to Latin America that picked up an award for “La Combinación Perfecta” at the 2016 Premios Juventud the Latin AMAs-nominated “Traidora,” also featuring the Puerto Rican salsero the Billboard Hot Latin Songs chart-landing “3 A.M,” another banger collaboration, this time with Mexican duo Jesse & Joy and the Latin pop jam “Ni Tú Ni Yo” with Jennifer Lopez– just to name a few. Since then, the group, which was the first act signed to Marc Anthony’s entertainment company Magnus Media, has continued to churn out massive successes. ![]() 12 spot of Billboard’s Top 100 chart, signaling the return of Latin urban music three years before Luis Fonsi and Daddy Yankee’s “Despacito” guaranteed the explosive comeback. The Grammy award-winning Havana duo, made up of director Alexander Delgado and Randy Malcom, captured international attention in 2014 with the release of their mega-hit “Bailando” with Enrique Iglesias, a tropical earworm that landed at the No. Gente de Zona is revolutionizing Latinx music like no other Cuban artist has in modern history.
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